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19 Nov How to maximise the SEO potential of your content marketing

Posted at 16:14h in Digital Marketing, Search Engine Optimisation by Neil Patmore
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Let’s be honest: content marketing can be expensive. And it can involve a lot of effort. But if you were to ask my opinion, as a marketing professional who has been working in this industry for many years, if it’s worthwhile? My answer would be...

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02 Oct Boost your PPC conversion rates with these 3 tips

Posted at 09:00h in Digital Marketing, Search Engine Optimisation by Neil Patmore
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I’ve noticed one glaringly obvious fact recently: a lot of people have got PPC CRO (click-through rate optimisation) all wrong. So many businesses waste time making incremental copy changes to their PPC ads and expecting their click-through rates to go soaring.  But they never do.Why?...

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01 Sep How On-Site SEO is changing in 2015

Posted at 11:16h in Search Engine Optimisation by Neil Patmore
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I never cease to be amazed by how much SEO has changed in recent years. In the past, SEO used to be all about optimising pages using keywords and links. It was decided by the powers that be (Google) that links were more important than...

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Blue Spark Digital is a web design and digital marketing agency based near Aldershot on the Surrey and Hampshire border. We offer website design, SEO, PPC and digital marketing services. We help businesses to generate more sales, more leads and more profit online.

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