CMI Technology Case Study

The Problem

As CMI evolved from CMI Corporation to CMI Technology, their old site no longer reflected their brand or capabilities. It lacked flexibility, had weak SEO, and didn’t support a smooth customer journey.

What I Did

I created a full rebrand including logo and brand identity, then designed and built a bespoke WordPress site with Tailwind CSS and ACF flexible fields. Catalogue functionality was added to showcase solutions clearly, and the entire build was optimised for SEO.

The Results

• A fast, modern site aligned with the new brand
• Enhanced SEO structure that drove visibility immediately
• Flexible catalogue system for showcasing products
• Stronger enquiries thanks to a clearer, conversion-focused design

What They Said

“We’re over the moon with the new brand and website. From the fresh logo through to the finished site, everything looks fantastic, works perfectly, and has already delivered results. It’s given us the professional platform we needed.”
— CMI Technology